Because the launch of Taylor Swift’s earlier re-recording in October 2023, Swifties have been in overdrive, dissecting each clue, image, and outfit to uncover when, the place, and the way the singer will unveil her subsequent “Taylor’s Model” album.
Taylor Swift herself hasn’t explicitly confirmed “Popularity (Taylor’s Model)”, however followers have been satisfied she’s been teasing it since 2022.
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Taylor Swift Followers Have A New ‘Popularity (TV)’ Launch Date Principle
The anticipation surrounding “Reputation (Taylor’s Version)” has been building for years. When she attended the 2022 VMAs in a placing outfit paying homage to her “Look What You Made Me Do” music video, many Swifties anticipated an imminent announcement. As a substitute, Taylor shocked them together with her new album, “Midnights.”
The identical situation unfolded on the 2024 Grammys when she appeared in black-and-white apparel—a nod many believed to be tied to “Popularity.” Nevertheless, as an alternative of saying the re-recording, Taylor revealed her new undertaking, “The Tortured Poets Department.”
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The Yr Of The Snake Principle
Regardless of these misdirects, followers see a transparent sample in Swift’s launch schedule: two re-recordings one 12 months, adopted by a brand new album the subsequent. By this logic, skipping “Popularity (Taylor’s Model)” in 2024 is smart.
One main clue, nonetheless, has followers setting their sights on 2025 because the 12 months for the long-awaited re-recording—it’s the Yr of the Snake, a motif carefully related to the Popularity period.
As the brand new 12 months begins, so does a contemporary wave of theories. Whereas Swifties weren’t quick on pleasure in the course of the second half of the Eras Tour in 2024—bolstered by the discharge of Taylor’s new album—”Popularity” stayed high of thoughts. Now that 2025 has arrived, followers are extra assured than ever that the album’s launch is imminent, with a brand new concept predicting its arrival quickly.
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The two.16 Principle
Though no official launch date for “Popularity (Taylor’s Model)” has been introduced, eagle-eyed followers have pieced collectively a compelling case for February 16, 2025. This date initially gained consideration when the “I Can See You” music video prominently featured the quantity 2.16.
Whereas February 2024 got here and went with out information, followers are actually satisfied 2025 is the 12 months—and the timing makes excellent sense. Releasing “Popularity (Taylor’s Model)” in the course of the Yr of the Snake feels becoming for an album that embodied the snake imagery all through its period.
“A few of us have been saying this since like 2022,” joked one TikTok consumer, per reports. One other fan rationalized, “We had ‘Fearless’ and ‘Purple’ in 2021, then ‘Communicate Now’ and ‘1989’ in 2023, so ‘Popularity’ and ‘Debut’ make sense for 2025.”
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The Yr of the Snake formally kicks off on January 29, 2025, main some to foretell a late-January announcement. Others argue that Taylor would possibly reveal the album on New Yr’s Day in honor of “New Yr’s Day,” the closing monitor of Popularity.
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The three-2-1 Principle
In the meantime, Reddit customers are predicting that the much-anticipated re-recording could drop on Friday, March 21, 2025, with an official announcement probably arriving on January 23, 2025. These dates aren’t random—they’re rooted in fan custom and Swift’s storied historical past.
The dates 1/23 and three/21 appear to be a intelligent homage to the long-lasting chant, “1-2-3, let’s go b–tch!,” which followers shout in the course of the intro to “Delicate.” This custom started in 2018 on Swift’s Popularity Stadium Tour, when a fan yelled the phrase in the course of the track’s introduction. The second went viral and has since change into a staple at Swift’s concert events, persevering with throughout her present Eras Tour. If Swift had been to announce the album on January 23, it could be a direct acknowledgment of this beloved fan custom.
Releasing “Popularity (Taylor’s Model)” on March 21 could be one other strategic transfer tied to Swift’s historical past. On March 21, 2020, the total recording of the notorious 2016 telephone name between Swift and Kanye West leaked on-line. The dialog, which revolved across the lyrics in West’s track “Well-known,” revealed that Swift was by no means knowledgeable in regards to the line, “I made that b-tch well-known.” This vindicated Swift, as she had all the time maintained her stance that she wasn’t given the total context of the track.
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May Followers Be Getting A New Taylor Swift Album In 2025?
On condition that “Popularity” was closely impressed by Swift’s public fallout with West and the media frenzy surrounding the incident, releasing the re-recorded album precisely 5 years after the leak could be a poetic assertion. It will symbolize closure and reclaiming her narrative on her personal phrases.
Both means, followers are betting on a first-half launch for “Popularity (Taylor’s Model),” adopted by her debut album re-recording within the second half of the 12 months. With Taylor’s new film on the horizon and the potential of a twelfth studio album, 2025 is shaping as much as be one other monumental 12 months for Swifties.
