The primary of those collaborations is the creation of a calendar that captures the essence of Arunachal Pradesh’s pure magnificence.
The Rise and Shine in Arunachal Pradesh calendar is a heartfelt tribute to the alluring fantastic thing about Arunachal Pradesh, that includes Femina Miss India winners in 13 breathtaking pictures. Every web page of the calendar showcases Arunachal’s scenic topography and panorama – its majestic mountains, lush valleys, and serene rivers – intensified by the magnificence of Miss India queens.
‘Rise’ represents Arunachal’s periodic embrace of the solar, whereas ‘Shine’ underscores the glowing achievements of Femina Miss India winners. Collectively, Rise and Shine is a tribute to Arunachal’s wealthy treasury of magnificence, tradition, and India’s luminous and promising future.
The occasion commenced with ceremonial lamp lighting adopted by a welcome speech by the Secretary, Division of Tourism, Govt. of Arunachal Pradesh, Shri Ranphoa Ngowa. The occasion was graced by the Chief Visitor Hon’ble Governor of Arunachal Pradesh, Lt. Gen Kaiwalya Trivikram Parnaik, PVSM, UYSM, YSM, First Girl of the State Smt Anagha Parnaik, the Hon’ble Deputy Speaker, Shri Kardo Nyigyor, the Hon’ble Minister for Tourism, Shri Pasang Dorjee Sona; Visitor of Honour Neha Dhupia. Moreover, an array of esteemed dignitaries attended the occasion, specifically the Hon’ble MLA Shri Topin Ete, the Hon’ble MLA Shri Tseten Chombay Kee, the Hon’ble MLA Smt Nyabi Jini Dirchi, the Hon’ble Minister of Ladies and Baby Improvement, Smt Dasanglu Pul, the Minister of Labour and Employment, Shri Nyato Dukam, the Minister of Housing, Shri Balo Raja, and the Secretary, Division of Tourism, Shri Ranphoa Ngowa.
As part of the occasion, a specifically curated audio-visual presentation was unveiled, providing an immersive view of Arunachal PRadesh’s cultural and pure wealth. The beautiful visuals had been met with admiration, setting the tone for the night’s cultural efficiency. This included a dance showcase representing the state’s wealthy traditions, that includes performances by Femina Miss India winners, together with Nandini Gupta (Femina Miss India World 2023), Nikita Porwal (Femina Miss India World 2024), Aayushi Dholakia (Femina Miss India 2024- 2nd Runner-up) and Tadu Lunia (Femina Miss India Arunachal Pradesh 2024) and Visitor of Honour Neha Dhupia.
Hon’ble Governor of Arunachal Pradesh Lt Gen Kaiwalya Trivikram Parnaik, PVSM, UYSM, YSM, the Hon’ble Deputy Speaker, Shri Kardo Nyigyor, the Hon’ble Minister for Tourism, Shri Pasang Dorjee Sona, the night’s Visitor of Honour, Neha Dhupia and different esteemed dignitaries, got here collectively to launch the calendar. The present was hosted by Zinia Fernandes.
In direction of the top of final 12 months, the members of the Miss India Group, together with the Femina Miss India winners, launched into a rare journey throughout numerous cities of Arunachal Pradesh to seize the state’s unparalleled magnificence by way of a spectacular calendar and content material shoot. Over two weeks, the staff explored and shot at 5 breathtaking areas—Namsai, Mechukha, Tawang, Ziro, and Anini—showcasing the area’s numerous landscapes and wealthy cultural heritage.
Talking of the partnership, Mr Rohit Gopakumar, Director – Worldwide Media and CEO – ZENL and Occasions Digital Community, stated, “The Occasions Group has been working intently with the Authorities of Arunachal Pradesh to companion and collaborate on selling the state’s providing to the bigger Indian Viewers. We’re proud to kick off this collaboration with the Division of Tourism, Authorities of Arunachal Pradesh, in conceptualising and producing a lovely calendar which marries the facility of femininity by way of the Femina Miss India and the scenic Pure fantastic thing about the state to create an impressive masterpiece, the ‘Rise and Shine’ calendar of 2025 for Arunachal Pradesh. It factors to the state’s unparalleled magnificence, the place nature has blessed the state of Arunachal Pradesh with enticing gems for vacationers, similar to rolling hills, glimmering lakes, and waterfalls beneath the clear blue sky and crisp Himalayan air. It’s a dedication to spotlighting our nation’s unexplored treasure like Arunachal Pradesh, its wealthy range, boundless desires, and the indomitable spirit of its individuals.”
Past the beautiful calendar visuals, this collaboration additionally resulted within the filming of charming content material (movies and nonetheless pictures) that includes beautiful landscapes, topography, heritage, and tradition, amongst different points of the state, to advertise the prospect of its tourism and construct constructive optics and curiosity. The content material can be promoted and amplified throughout the digital properties of Femina Miss India, the Worldwide Media group community and Arunachal Pradesh Tourism.