EXCLUSIVE: Canada’s Serial Maven Studios has employed former Keshet International exec Fleur Wheatley for a brand new UK-based function.
Wheatley has been named Principal Gross sales Govt, UK, Nordics and Benelux at Serial Maven, efficient instantly. This reunites her with Serial Maven bosses Solange Attwood and Asha Daniere, because the trio are all former blue Ant Worldwide gross sales execs.
At Keshet, Wheatley was the London-based Vice President of Gross sales for the U.S, Canada, UK, Nordics, FAST, AVOD and Digital, and earlier than that she spent over 4 years as a world gross sales director at Blue Ant.
Attwood stated Wheatley’s expertise “spans all genres,” and added, “We’re thrilled to welcome Fleur Wheatley to the Serial Maven Studios group and set up our presence within the UK. Fleur’s expertise, editorial and business saavy will assist us proceed to develop.”
As we told you first in January, former Blue Ant Media execs Attwood and Daniere launched Serial Maven as an “internationally-focused, subsequent era studio enterprise” out of Canada.
They deliberate to construct the enterprise by way of proudly owning unscripted content material, with Attwood CEO and Daniere President. Serial Maven has since hired another ex-Blue Ant exec, Julie Chang, as COO.
The corporate launched its distribution division earlier than MIPCOM with a slate together with nature doc Tiger 24 from W Movies, Secrets and techniques of Egypt’s Valley of the Whales from Argonon’s Windfall Movies and Rezolution Photos in affiliation with Deal with Productions, Search and Rescue: North Shore from Peg Leg Movies, Cosmic Mysteries from Deep Area Productions and Gareth Malone’s Easter Ardour from Somersault Studios.
